The CHARACTER COUNTS! approach to character education doesn’t exclude anyone. That’s why we base our programs and materials on six ethical values that everyone can agree on — values that are not political, religious, or culturally biased. Use the points below to help young people understand the Six Pillars, and use the mnemonic devices at right to help them remember.
Trustworthiness
Be honest • Don’t deceive, cheat, or steal • Be reliable — do what you say you’ll do • Have the courage to do the right thing • Build a good reputation • Be loyal — stand by your family, friends, and country
Respect
Treat others with respect; follow the Golden Rule • Be tolerant and accepting of differences • Use good manners, not bad language • Be considerate of the feelings of others • Don’t threaten, hit or hurt anyone • Deal peacefully with anger, insults, and disagreements
Responsibility
Do what you are supposed to do • Plan ahead • Persevere: keep on trying! • Always do your best • Use self-control • Be self-disciplined • Think before you act — consider the consequences • Be accountable for your words, actions, and attitudes • Set a good example for others
Fairness
Play by the rules • Take turns and share • Be open-minded; listen to others • Don’t take advantage of others • Don’t blame others carelessly • Treat all people fairly
Caring
Be kind • Be compassionate and show you care • Express gratitude • Forgive others • Help people in need
Citizenship
Do your share to make your school and community better • Cooperate • Get involved in community affairs • Stay informed; vote • Be a good neighbor • Obey laws and rules • Respect authority • Protect the environment • Volunteer
Center for Disease Control – 
